Free Google Adwords PPC Tutorial Guide
You can use Google AdWords to drive more traffic to your website to get more customers and more clients. The big advantage this has over using something like SEO?
Identifying Your Keywords 7 Your Audience and Goals 7 Local Search Terms 9 What Makes a Good Keyphrase? Using Keyword Tools 11 Negative Keywords 13 Writing Your Ads 15 Discriminating Against Customers 17 Bidding and Budgeting 20 Automated Bidding Methods 20 Manual CPC 21 Deciding on Your Budget 23 Where to Send the Traffic? 24 Creating a Landing Page 24 Creating an eCommerce Site 27 Analyzing and Improving Your Performance 28 Getting the Data 28 Split Testing 29 A Simple Action Plan 31 |
How can I access this book?
You can download the free guide from the link provided. Thanks